Artists are beginning to think in terms that have less to do with arguments for or against the identity (i.e., existence) and relative importance of the author of a work than with the continually changing content and context of the work as it evolves over time.
Using artistic practices and art critical methods that foreground the physical transformation as well as the mediation and interpretation of an art work, art practitioners focus on the implicit and explicit references, effects and relations that are made visible when the work is translated from one medium to another and from one social context to another. Transmedia and transmediation draw attention to the ways in which past and current references to the work conform to or contradict each other, and to the ways in which creators, observers, mediators and interventionists form the galaxy of meaning that surrounds a particular work.
Using artistic practices and art critical methods that foreground the physical transformation as well as the mediation and interpretation of an art work, art practitioners focus on the implicit and explicit references, effects and relations that are made visible when the work is translated from one medium to another and from one social context to another. Transmedia and transmediation draw attention to the ways in which past and current references to the work conform to or contradict each other, and to the ways in which creators, observers, mediators and interventionists form the galaxy of meaning that surrounds a particular work.
Transmedia Poetics
Michael Harold
Michael Harold
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